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Henry Ford

“YOU CAN'T BUILD A REPUTATION ON WHAT YOU ARE GOING TO DO"

HENRY FORD

INDUSTRIALIST

Business Development

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Business development is the proactive process of creating long-term value for an organisation from customers, markets, and relationships.

 

In many organisations business development is expensive because it; reacts to opportunities rather than proactively establishing relationships and shaping opportunities; has a low win rate thereby increasing the cost of each sale; focuses on price as the main competitive advantage; and misses opportunities to partner to strengthen propositions and expand available markets.

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Healthpartners supports developing comprehensive business development plans including goals and resources, organising proactive campaigns, and managing large and complex bids with multiple work streams and stakeholders.

© 2019 HEALTHPARTNERS

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